Before you hit SEND, Choose Your Communication Method Wisely

Miscommunication

Have you ever received an angry response to an email you intended to be neutral or even nice? Or, have you sent a text thinking it would be quicker than a phone call or email, but what resulted was an hour of thumbing messages back and forth. A colleague called me a couple of weeks ago and she was distraught because a client had let her firm go after receiving an email that she’d sent. Apparently, this client was demanding more of her and her firm than they were contracted to receive, so … [Read more...]

The 5 Ws of Your New Year

W

You have probably heard that when writing a press release, you should start with the “who, what, where, when, why (and sometimes how)” of your story. These are often referred to as “the 5 Ws”. What if you start your new year the same way? I’ve written a list of questions that will help you create “The 5 Ws of Your New Year”. Get yourself into a quiet place, grab a pen or keyboard and let your imagination and dreams guide your answers to these questions: 1.      Who will … [Read more...]

Bring Out the Bling in Your Business

diamonds

  DON’T BURY YOUR GOLD: As you work in a specific field for any number of years, it’s easy to take for granted all the golden nuggets of information you’ve accumulated over the years. Don’t assume that others know everything you know. Many people need the information and products you have to share and they will pay well for them. Put your golden nuggets out there for the world see!   STRING YOUR PEARLS: A single pearl is beautiful, but when you string them together you … [Read more...]

Giant Leap or Baby Steps…Use the STAR Method to Decide

Leaping-person

There are so many messages going around about how you MUST take giant leaps in your business, but I don’t necessarily agree that this is the truth for everyone, at all times. Sometimes, in certain areas of your business giant leaps are necessary, whereas in other areas you may need to take baby steps at this moment. I created The STAR Method™ because many people ask my advice about what to do when and where they should focus their energies. You can use The STAR Method™ for making … [Read more...]

Success Is in the Details: Are You Managing Yours Well?

Lisa Elia

This is the time of year when some people start to pull back and relax a bit, while others are planning for a successful 2012. A great strategy, with specific action steps, is what leads to success. Mindset and goal setting alone won’t do it: you need to take the right ACTIONS with the right mindset to achieve success in business. There are so many people talking about how to achieve success and how to market, but I find that a lot of people need help organizing all the information and … [Read more...]

10 Questions to Answer to Have a Life-Changing Year

1. How do I want to feel when I wake up each day, in the new year? 2. How can I get rid of the tasks in my life that I don’t like to do (e.g., software, staffing, outsourcing)? 3. How will I feed myself creatively on a regular basis? 4. Which exciting new experiences do I want to add to my life throughout the year? 5. How will I greatly expand my circle of friends, business acquaintances, referral sources, etc.? 6. What specific things will I do to vastly increase my knowledge … [Read more...]