Before you hit SEND, Choose Your Communication Method Wisely

Miscommunication

Have you ever received an angry response to an email you intended to be neutral or even nice? Or, have you sent a text thinking it would be quicker than a phone call or email, but what resulted was an hour of thumbing messages back and forth. A colleague called me a couple of weeks ago and she was distraught because a client had let her firm go after receiving an email that she’d sent. Apparently, this client was demanding more of her and her firm than they were contracted to receive, so … [Read more...]

Free News Wires

Press

One question I get a lot is, “what do I do with my press release once I have written it?” One of the first things I recommend doing is to post your press release on a very effective news wire, such as Marketwire or PR Newswire. You can also post your news release on many of the free news wires. I’ve created a list for you below. Have you distributed your press releases on any free sites or paid sites? If so, I'd love for you to share your experiences below. Or, if you haven't what's … [Read more...]

# 1 Smartest PR Move for Life Coaches

Woman thinking

One of the best things you can do to guarantee your success as a coach is to name your programs and systems something memorable! There are so many life coaches vying for the same attention of journalists and radio and TV producers, and clients, for that matter. How will you stand out among the crowd? (If you’re not a life coach, apply this to yourself and what you do. If this doesn’t apply to you, you may still gain something from this article.) The truth is that MOST service providers … [Read more...]